SDSU Bookstore

August 2023 - Present

Retail

Audience: University Students & Members of the San Diego Community

Goal: Awareness

Results:

  • Gained over 1,700 followers across Instagram, Facebook, TikTok and X.

  • Brainstormed and created over 530 post.

  • Over 38,000 likes on Instagram post/reels/stories.

  • Over 2,600,000 impressions on Instagram.

  • Over 30,000 content interactions (likes, reposts, shares, etc.) on Instagram.

ORGANIC AWARENESS

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Video Media

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